YouTube, Smart hold first Creator Camp in Cebu

YouTube has partnered with Smart to bring Creator Camp to empower creators outside Luzon to take their content and career to the next level.

YouTube Creator Camp is a holistic acceleration program designed for budding creators in Visayas and Mindanao with at least 10,000 subscribers, providing them with educational, networking, and mobile data resources.

A 360 Approach in Empowering Filipino Creators. Chris Klapwijk, Creator and Artist Development Manager for YouTube Philippines, Malaysia, & ANZ, discussing the holistic approach of the Creator Camp to provide opportunities and resources including free mobile data access from Smart to YouTube creators in Visayas and Mindanao.
A 360 Approach in Empowering Filipino Creators. Chris Klapwijk, Creator and Artist Development Manager for YouTube Philippines, Malaysia, & ANZ, discussing the holistic approach of the Creator Camp to provide opportunities and resources including free mobile data access from Smart to YouTube creators in Visayas and Mindanao.

“YouTube is all about talent development and inclusivity. Nowadays, we’re seeing a great number of Filipino creators from rural areas opening their own channels and making their names in the creator community. That’s why we are now expanding our reach outside Luzon and bringing our creator programs to provinces starting with Cebu through YouTube Creator Camp,” said Marc Lefkowitz, Head of YouTube Creator and Artist Development, APAC.

YouTube Creator Camp consisted of three workshops: YouTube101 (Audience Development, Production, and Content Strategy), Power of Community (Collaboration and Community Features), and Building Your Business (Monetization, Business101, and Well-being). 

Aimed at providing a 360 approach to creator and channel growth, the camp provided free mobile data access through exclusive sim packs from Smart with 4G of mobile data and 1GB of YouTube every day, valid for six months. This will enable creators with uninterrupted and much-needed connectivity to produce and upload more videos to grow their channels.

A Partnership for Inclusive Creator Development in the Philippines. (L-R) Jako De Leon of PaperbugTV; Gerard Milan, VP and Head of Prepaid Marketing for Smart; Chris Klapwijk, Creator and Artist Development Manager for YouTube Philippines, Malaysia, & ANZ; Kryz Uy, fashion & lifestyle vlogger; Neil Yamit, Co-founder of Whatoplay; Rea Ninja, 2019 YouTube NextUp finalist and a career and BPO training tips creator; FinnSnow, Icelandic travel vlogger based in Cebu; Enrique Cuunjieng, Strategic Partner Manager, YouTube Creator & Artist Development, Philippines; and Blake Sarion of Beyond Reviews, and President and CEO of Sarion Films.
A Partnership for Inclusive Creator Development in the Philippines. (L-R) Jako De Leon of PaperbugTV; Gerard Milan, VP and Head of Prepaid Marketing for Smart; Chris Klapwijk, Creator and Artist Development Manager for YouTube Philippines, Malaysia, & ANZ; Kryz Uy, fashion & lifestyle vlogger; Neil Yamit, Co-founder of Whatoplay; Rea Ninja, 2019 YouTube NextUp finalist and a career and BPO training tips creator; FinnSnow, Icelandic travel vlogger based in Cebu; Enrique Cuunjieng, Strategic Partner Manager, YouTube Creator & Artist Development, Philippines; and Blake Sarion of Beyond Reviews, and President and CEO of Sarion Films.

“At Smart, we believe in the talent and creativity of Filipinos all across the country, and we have partnered with YouTube to enable more local content creators to showcase their videos to the world,” said Gerard Milan, VP and Head of Prepaid Marketing for Smart. “We also offer video-centric data products like Giga Video, which comes with 1GB of YouTube every day, that allows them to share their passions and upload more of their content with the Philippines’ fastest mobile data network.”

YouTube Creator Camp would be equipped with insights and knowledge on YouTube’s best practices and will have the opportunity to collaborate with the local creator community. This would also prepare them for succeeding YouTube programs such as YouTube NextUp and the YouTube Partner Manager Program, as well as give them the chance to be part of the annual YouTube FanFest.

These opportunities will also help aspiring creators follow the footsteps of successful YouTube stars such as NextUp alumna Renee Dominique who has collaborated with international singer-songwriter Jason Mraz, and previous FanFest performers Benedict Cua, Team Lyqa, Hype Streetball, Lesha, and Elle Uy.

The Power of the YouTube Community. More than 100 creators from Visayas and Mindanao attended the first-ever YouTube Creator Camp and learned from experts from Smart, YouTube, and the creator community on the strategies in growing their channels and subscribers. They also received Smart SIM packs with 4G of mobile data and 1G of YouTube every day which are free and valid for six months so they can produce and upload more videos to their channels.
The Power of the YouTube Community. More than 100 creators from Visayas and Mindanao attended the first-ever YouTube Creator Camp and learned from experts from Smart, YouTube, and the creator community on the strategies in growing their channels and subscribers. They also received Smart SIM packs with 4G of mobile data and 1G of YouTube every day which are free and valid for six months so they can produce and upload more videos to their channels.

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