DTI leads moves for digital transformation of MSMEs

PROGRAMS. DTI Cebu Provincial Director Maria Elena C. Arbon goes over the different programs for micro to medium enterprises of her office. Key parts of the program revolve around technology tools and digital developments.

An online campaign that accompanied an e-commerce mentoring program by the Department of Trade and Industry (DTI) in Cebu generated leads from as far as London for a furniture company. The fact that potential buyers visited the Cebu-based company to check out its products shows the reach of digital marketing, said DTI Cebu Provincial Director…