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Hunat Sugbo returns for 9th year; organizers move to cut down trash

A fun run started by a hotel to call for justice in the killing of its top official is now on its 9th year. Hunat Sugbo has also taken on Cebu Parklane ‘s advocacy for protecting the environment.

The annual Hunat Sugbo is meant to encourage a healthy lifestyle, said Cebu Parklane International Hotel General Manager Cenelyn Manguilimotan. It also serves as venue to raise funds for the hotel’s medical missions,

Starting this year, they will ask runners to bring their own water bottles to cut down on the use of paper cups along the race route, she said. Manguilimotan, who is also a runner, said she notices large amounts of garbage, especially water cups, after every run.

Cebu Parklane recently announced its #ParklaneEcoWatch campaign. It includes regular cleanup drives, including along the Luyang River in Carmen, and a focus on cutting down on single-use plastic.

HUNAT SUGBO ORGANIZERS. Seated from left are Hunat Sugbo Chairman Nicanor Nacorda, Cebu Parklane General Manager Cenelyn Manguilimotan and Race Director Joel Baring. Standing are (from left) members of the hotel marketing team Trixie Raboy, Patricia Anne Alturas, Ervin Limpag, Marketing Manager Jaybee Flores Aquino, and Reena Cañada.

Manguilimotan said encouraging runners to bring their own hydration bottles is part of that campaign.

Hunat Sugbo will be held on June 23, said Hunat Sugbo Chairman Nicanor Nacorda. The run categories are 3K, 6K, 12K, and 21K. Registration fees are P400 for 3K, P500 for 6K, P750 for 12K, and P900 for 21K.

Nacorda said more than 200 signed up during the early bird registration in January. He said that was a record for the run. These runners got a special shirt.

Nacorda asked those planning to join 12K and 21K to register early because they will no longer be adding slots to these distances. He said they set aside 500 slots for 12K and 700 slots for 21K.

Hunat Sugbo Race Routes

Race Director Joel Baring said there are no significant changes to the race routes. He said the race will start at 4 a.m. and will have cold water stations as well as Pocari Sweat stations for runners.

Hunat Sugbo registration will open today at the hotel lobby. Nacorda said registration is from 10 a.m. to 8 p.m. They will accept signups in SM City Cebu from May 27 to June 9 and in Ayala Center Cebu from June 10 to June 21.

Manguilimotan said those who finish 12K and 21K will get finishers’ medals. Baring said they will be using timing chips for these 2 distances.

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By Max Limpag

Max Limpag is a journalist, blogger, and developer based in Cebu. He started as a reporter covering City Hall in 1996. He has written on technology for various print and digital publications since 1999 and twice won the Philippine Blog Awards for technology and sports. He co-founded the new media start-up InnoPub Media.